As we approach our 21st year, we are proud of the network of musicians and supporters we have built around the world. They represent some of the finest leaders in our musical culture today.
Over the last few months, we have overseen an effort to strengthen our organizations’s communications strategy and to develop tools and resources designed to assist us all in conveying a forward-looking story about our organization’s mission and impact.
The effort included three main components which are now part of a set of language and materials available for your use. The first contains a core set of messages and themes that reflect the strategic direction that our organization aims to grow. The next is a set of resources and guidelines designed to promote visual consistency in communications. Lastly, both the aforementioned elements come together in the form of our newly designed and optimized website.
We are pleased to have sponsored this project that brings new focus and energy to our great organization’s communications, and look to forward to invigorating our collective efforts to tell the world about our one-of-a-kind organization.